Since 1850, American Express has worked to make a difference in our customers' lives in ways that matter most to them. Since our earliest days, we've strived to find new ways to enrich our customers’ lives, have their backs and provide our special brand of service, in ways both big and small. Even as our business transformed – from freight forwarding to travel to cards to innovative digital products and services – one thing has remained constant: our unwavering commitment to earn our customers’ loyalty for the long haul. That standard of excellence guides us today. We promise to understand, respect and back our customers, and help them on their personal journeys. Because when our customers thrive, so do we.