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David Simmons’ family farm was established in 1870 and now covers over 5000 acres from an original 160. Since 1994 Riviera has supplied fresh produce direct to its’ customers from a purpose built facility near Hayle in Cornwall, and was the first Cornish supplier to take this direct approach. Riviera Produce currently markets around 40% of the cauliflower and spring greens grown in Cornwall and in 2004 the company was listed as one of the top 100 fastest growing companies by the Sunday times – the same year that David Simmons received the Excellence In Practical Farming Award.